Hi! I’m Tara, CEO & Founder of the Profitable Podcast Company.
As a wife, homeschooling mom to two busy little girls, a podcaster, fantasy romance novel addict, aspiring homesteader, and CEO of not just one but TWO companies — I understand just how precious your time is, especially as an entrepreneur.
You deserve to have a widely successful business while also getting to enjoy the freedom that entrepreneurship should bring without being constantly on the edge of burnout.
And then kept unlocking success for coaches, course creators, service providers, and consultants around the globe.
Let me be clear - I didn’t just launch my own show as a hobby, create a course because it became popular, and start teaching others how to podcast. We work with 6 & 7-figure clients strategizing and managing their podcast for them.
All in different niches and industries, and with unique offers or approaches. Some have millions of downloads and others only a few thousand.
because profitability doesn’t come from hitting the top charts. Just like it doesn’t come from 10,000 Instagram followers, a blue checkmark, or hoping to finally go viral online.
We implemented sustainable strategies and practices that shifted the way they looked at podcasting completely. (More like investing in ads than hiring a VA)
And get this - it doesn’t involve simply adding another platform to your plate, scheduling endless interviews that don’t feed your business, sacrificing your time, energy, or effort for the sake of
Gone are the days of working for your content. It is time to tame that beast and have your content working for YOU. So If you spend more time marketing your business than serving your clients and filling your cup then it is time to shake up your approach!
We loved podcasting in general but because we tried to monetize based on ads and other traditional podcast strategies, there was no profit.
Like… maybe $100 a year, while consistently publishing weekly episodes, engaging on social media, and doing frequent guest interviews.
It was frustrating because we had great feedback, and a group of loyal and engaged listeners, but because our show didn’t get astronomical download numbers there was no financial return.
Reaching out to potential guests, trying to figure out what to post, and how we could gain sponsorships took hours a week outside of anything that actually involved the podcast.
It wasn’t sustainable to keep up the content creation process even though we loved it and got a lot of creative fulfillment out of it.
This process taught me so much and led to the skills that allowed me to work with other business owners to profit from their podcasts.
because I knew the importance of strategy in podcast marketing.
I learned the hard way, but now I’m happy to be part of the solution!
Out of 244 Applications for her signature programs:
Katie Ferro is a Profitable Podcast Company client and utilizes her podcast as her main way to market her business, nurture her audience, and sell. On top of her bookkeeping and coaching business she is a single mom of 3 small kiddos and focuses on building a business that supports the life she wants to create for her and her family.
She provides exceptional value inside of her podcast, highlights stories, and isn't afraid to make the ask. We asked Katie to track how her podcast was impacting her bottom line. Check out these incredible stats she provided to us.
“Tara’s team has been the best hire in my business. I use my podcast like Frank’s red hot... I use that shit for everything. It nurtures and converts my lurking audience, it attracts new people to me, it handles my sales efforts, and combats objections... I think people trust a voice more than words...
If you have a business and a message and you want to literally speak and have it accessible in the simplest form - you need a podcast. If you want it done well, you need Tara and her team.”
Let’s launch or transform your podcast with an intentional place within the bigger picture. Because marketing doesn’t have to be hard, time-consuming, or require you to go viral. The impact you can make starts with reaching ONE, transforming ONE, and then continuously repeating the cycle.
We can’t wait to help you amplify your voice, build real relationships with your audience, and discover how easy it can really be to turn subscribers into sales.
— ARIEL SCHIFFER,
THE DREAMER’S LOUNGE PODCAST
When I came to Tara, I really wanted to set up my podcast in a really strategic way. Podcasting is always something I wanted to do, but I wanted to make sure that I was doing it the right way and having the best approach for me. It was a no-brainer to get her brain on my ideas.
The entire experience was flawless and we got so much done. I can’t say enough good stuff about Tara. She knows her stuff and she’s the absolute go-to when it comes to podcast production, strategy, and everything behind it. It’s so evident that she wants every single person she works with to have an experience catered to them.
— TAYLOR SLANGO,
ALIGNED & AMBITIOUS RADIO
When I first launched my podcast I was so excited! I knew I needed to show up in a big way for my audience & that podcasting was the answer. But I didn’t realize how hard it would be to show up consistently. I was releasing episodes here and there when I could, but my downloads were starting to drop. I didn’t have the energy to deal with the back end anymore.
That is when Tara & her incredible team at the Profitable Podcast Company stepped in and really helped elevate the entire show. We relaunched, improved quality, and implemented a real sales priming strategy. I was blown away by the results & I quickly reached my 10,000k download goal.
— MEGAN YELANEY,
THE #PRETTYAWKWARD ENTREPRENEUR PODCAST
Before working with CEO PWR, my podcast was kind of a hobby. I wasn’t seeing sales, I wasn’t seeing consistent growth, I wasn’t seeing an increase in downloads. I wasn’t using it as an incredible connection tool for my audience, an incredible way to drive sales or to nurture those leads and build that know like trust factor for my high-level programs.
Now, my podcast is such an incredible connection piece for building trust. But the thing that CEO PWR does so well is to help you look beyond that. They want you to connect with your audience, but they also want you to make money from your podcast. And that’s been so huge.
— KATIE FERRO,
PROFITS + PROSECCO: THE PODCAST
“Tara’s team has been the best hire in my business. I use my podcast like Frank’s red hot... I use that shit for everything. It nurtures and converts my lurking audience, it attracts new people to me, it handles my sales efforts, and combats objections...
If you have a business and a message and you want to literally speak and have it accessible in the simplest form - you need a podcast. If you want it done well, you need Tara and her team.”
— Beatrice Kamau,
The Self Love Fix Podcast
"I just finished my first launch working with the Profitable Podcast Company and let me just tell you: we DOUBLED our launch numbers! Tara & I worked together about 2 or 3 months before we actually launched to plan + strategize the podcast messaging, the podcast episodes, and she gave me ideas I never would have considered on my own."
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