When I started to work on pod funnels, I had a few important thoughts that, ultimately, led to the evolution of what I’m presenting with Podfunnel PWR.
I want you to understand my thought process behind pod funnels, learn how the concept came to be, and really dial into all that this can do for your business. Let’s dive into it!
The first thought that I had when I started formatting how pod funnels would look was, “I’m over sales calls.” This doesn’t necessarily apply to ALL sales calls, but I’m over those that don’t lead to anything.
I used to think, “oh, having sales calls that don’t convert is just part of the process!” You know just as I do, we would all do the math in our heads – “if I want X number of new clients a month, I need to do X amount of sales calls.”
But that’s a lot of time on your calendar that you could be doing something more valuable to your business. Or – you know – you could be out there living your freaking life.
That led me to my next thought…
And then another…
It was then upon me! I needed to find a way to put a barrier between CEOs and the people that want to work with them. That’s because CEOs need a way to spend less time with people that are simply not a qualified lead.
And thus – the pod funnel was born!
So now YOU’RE probably thinking – how does a pod funnel help achieve this goal? Well, these short, intentional episodes truly breed success. They allow people that are interested in your offer to listen to your pod funnel and self qualify themselves.
Their questions will be answered, and this tool will filter away people that aren’t right for your offer before you ever have to get on a sales call with them. Say hello to your precious time NOT being squandered away on a sales call that won’t convert.
Heck, your pod funnel may end up being your employee of the year. This tool is adaptable to your business model and it will become something that can work 24/7 because you, realistically, can’t. Neither can your team.
As CEOs, we have to position things in business and put the time and effort into the things that will work for us. Podfunnels will do that time and time again. It’ll allow you to work when you’re not REALLY working.
You know your ideal client better than anyone, so spend some intentional time in front of a mic and allow people to make an informed decision about whether your offer is right for them. All through the power of a pod funnel.
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Podfunnels are a sound strategy because they take the pressure that exists in a sales call off of your potential client. They take you out of the equation, allowing your prospect to make the decision for themselves.
It’s a great strategy because you don’t need to be there to do it live. You can do it once, continuously empowering prospects to make their informed decision.